Web Design & UX for CIPPEC
Making complex information easier to access, navigate, and understand.
CIPPEC is a public policy think tank based in Argentina that produces research, analysis, and data to inform decision-making and promote better public policies. Its work spans areas such as education, economic development, and institutional strengthening, making its website a key platform for accessing and distributing knowledge.
The issue wasn’t the content — it was the structure
Despite this wealth of information, the experience made it difficult to access. The platform lacked a mobile version, navigation added friction, and content was harder to discover than it should be. Users had to invest significant time and effort just to find relevant publications or understand how topics were organized.
That’s where the focus shifted: from redesigning the interface to redesigning how information works.
Process
User Interviews → User Flows → Wireframing → Design System → Implementation
I approached the project as an information architecture challenge rather than a purely visual redesign.
The process started with user interviews, which revealed a consistent pattern: users felt overwhelmed by the volume of content and lacked clear entry points depending on their goals. Whether they were searching for something specific or browsing more broadly, the experience didn’t support their needs effectively.
From these conversations, a set of key insights emerged. It became clear that the platform needed better categorization and labeling, a navigation system that could support both search-driven and exploratory behaviors, and a stronger focus on scannability over dense reading.
Based on this, I defined user flows that mapped the main journeys—searching, browsing, and discovering content. This helped identify friction points and informed how the information should be structured.
Once the structure was clear, I developed a style tile to establish a visual direction aligned with CIPPEC’s institutional tone: clean, restrained, and focused on clarity.
Wireframes were then used to explore hierarchy and layout decisions. The focus was on breaking content into modular sections, improving typographic structure, and creating clearer scanning patterns to make large amounts of information easier to process.
These ideas were later translated into mockups, where the interface was intentionally kept minimal so it could support the content rather than compete with it.
Finally, the design moved into implementation, ensuring consistency, scalability, and alignment with a design system, making it ready for development.
Outcome
The process started with user Interviews, which revealed a consistent pattern: users felt overwhelmed by the volume of content and lacked clear entry points depending on their goals. Whether they were searching for something specific or browsing more broadly, the experience didn’t support their needs effectively.
The redesign led to a much clearer navigation system and a more intentional content hierarchy, making the platform feel lighter and easier to use despite the large volume of information.
By reorganizing the structure and prioritizing scannability, the cognitive load was significantly reduced. Users can now find what they’re looking for more quickly, while also being able to explore related content in a more natural way.
Instead of getting in the way, the platform now works as a framework that supports the content—helping users access and understand information faster, with less effort.
Reflection
This project reinforced a key idea: in content-heavy platforms, structure is design.
Improving how information is organized can have a bigger impact on usability than adding new features or complex interactions. In this case, simplifying and clarifying the system was enough to transform the experience.
As a next step, I would validate these decisions with user data and behavioral insights, using them to iterate further on navigation patterns and content discovery.
Looking back
Although this project was created in 2016, its core principles remain relevant.
While today I would complement the work with user validation, data, and iterative improvements, the fundamental challenge of structuring complex information has not changed.
This project reflects an early understanding of a principle that still guides my work: in content-heavy products, long-term value comes from clarity, not complexity.
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Let’s keep in touch
hola@alfiandrino.com
This website was designed and built with <3 from scratch, focusing on clean UI, structure and user experience.
Let’s keep in touch
hola@alfiandrino.com
This website was designed and built with <3 from scratch, focusing on clean UI, structure and user experience.
Aldana Fiandrino 2026 | Senior Product and Web Designer